Huda Beauty is launching a brand new eyeliner, it was just announced on her YouTube video (scroll to the end of the post to see the full video). The eyeliner is dual-ended with a liquid liner on one side, reminiscent of the NYC and NYX liquid liners with a brush tip, and a pencil eyeliner on the other side. Both are very matte and very black and boast a minimum of 40 hours wear. The colour is Very Venta which means the blackest black, the kind of black that absorbs like, black hole kinda black.
With the liquid liner side being a brush tip it is unfortunately not ideal for beginners. Huda states that is more for intermediate level eyeliner wearers as it can be slightly more difficult to finesse. It is a water free formula. Besides that, it is alleged to be sweat-proof, smudge proof, humidity proof, waterproof and lifeproof.
To the point where Huda has even released her own makeup remover the OMG Makeup Remover Balm as a sister product as it is that difficult to remove. The OMG Makeup Remover Balm is enriched with cherry blossom extract and melts your makeup away leaving you with soft clean skin. She also released a new set of lashes, but I am not that excited about lashes.
The pencil side, unlike the liquid liner, only lasts for about eight hours which is still good but is not the same as the liquid liner side. It has a creamy black formula which is smudge proof and contains silicone resins which keeps it in place. Both sides give you a precise application and long wear.
The eyeliner will retail for $25, unfortunately I don’t know how much it will cost in GBP at this moment in time. It will be available to purchase on September 12th and September 18th at other online retailers.
I am definitely a beginner when it comes to eyeliner, so I don’t think this product is aimed at me. Nor do I think I would ever need an eyeliner that stays for almost two full days. I do think that it looks beautiful on Huda and I really enjoyed watching her video on it. I will be curious to see the reviews and see if it beats out people’s holy grail liners or if it is just hype, but for now this will be a pass for me.
Furthermore, I would love to know what the OMG Makeup Remover Balm smells like as I know typically Huda Beauty products are heavily fragranced. Thank you all for reading, I hope you enjoyed this post. Comment below what your current favourite eyeliner is and if you are tempted to try this new product. Hope you are having a great week. Take care.
What is your favourite eyeliner?
Love ❤
Kiran